
We
are also active in the Coca-Cola bottling businesses in
Turkey as well as the Central Asian markets.
The Coca-Cola
Company, is the global leader in the non-alcoholic
beverage industry, offering more than 230 brands across
approximately 200 countries, through its franchise bottlers.

Most
of these brands are presented to consumers in specific
countries, some of them in only a single country. The
simple reason behind this brand diversification is that,
different people like different beverages at different
times for different reasons.
Consequently, Efes Invest not only satisfies the requirements
of its consumers with the core carbonated soft drink (CSD)
brands of TCCC like "Coca-Cola", "Sprite", "Coca-Cola Light" and
"Fanta", but also with non-core CSD brands like "Fresca", "Piko" and
the water brand "Bon Aqua".
Similarly CCI supplies Turkish consumers with brands including
core brands like "Coca-Cola", "Coca-Cola Light", "Fanta", "Sprite"
and other brands like "Sensun" and "Schweppes" in the CSD
segment, "Cappy" and "Fruita" in fruit juice segment, "Turkuaz"
in purified water segment and "Powerade" in Sport Drinks
segment, "Burn" in energy drink segment and "Nestea" and "Nestea
Light" (owned by Nestle) in iced tea segment.